THE KILL TRUCK
We turned an 18-wheeler into a Special Forces training ground. Fans geared up, stepped inside, and forgot they were at a marketing activation. The kind of immersive that makes you want to go again. Grand Ex Award, Best Mobile Marketing Program.
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Creative Director
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Omelet
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Grand Ex Award, Best Mobile Marketing Program
Join the Realm
HBO wanted the biggest Game of Thrones premiere ever. We didn't throw a party — we invited the world into the kingdom. Custom-crafted wooden boxes delivered to 50 celebrities. A tool that let anyone claim their House and create their own Sigil. Street musicians playing the theme live in NYC and LA. One of HBO's biggest premieres of all time. 80M+ impressions. 10M+ engagements.
Winter came. People showed up.
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Creative Director
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Omelet
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Cannes Lion Finalist | Promo and Activations
GETTING OVER IT
Turns out the best way to get over a divorce is shirtless men and a Porsche you can take a bat to. We built two buzzy street activations and an influencer kit around one idea: getting over it is half the fun. Bravo's audience showed up, lost their minds, and made it spread.
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Creative Director
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Omelet
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Gold Ex Award, Best Use of Street Marketing. Silver Entertainment Clio, Guerrilla Campaign.